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Antonio Velardo Blog : Advice from A-Z

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Gratification Theory

Gratification Theory - uses gratifications social media model

Uses and gratifications theory attempts to explain the uses and functions of the media for individuals, groups and society in general.

The theoretical foundation of this theory lies in the social origin of a need. I use the media with an active approach and it is very difficult to spend time watching television, so usually I search news online through YouTube, twitter or blogs or typing the topic on google and look for the various results.

I do sometimes read important international newspapers on my iPad but then I always try to verify the news from other sources.

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Scan Me- Reputation Managment

Reputation Management - thumbs up with speech bubbles

This week all our studies were concentrated on online reputation and its effect on every aspect of a career and business, but also its effect on personal lives.

I have not been very active on the Web. I am an investor, and I usually find deals around the world buying shares in companies and installing new management that can produce profits.

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